Point of purchase : The ultimate promotional tool in organized retailing / Sengupta, A. and Agrawal, Noopur
Series: ADVERTISING EXPRESS Vol. VIII, No. 6. Publisher: June 2008Description: pp. 31-34.ISSN: 09725326 .Subject(s): POINT OF PURCHASE (POP)Online resources: Click here to access online| Item type | Current location | Call number | Status | Date due | Barcode |
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Journal Articles
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Nehru Centre Library | Available | J5612 |
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