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Brand IPL: The new sporting commodity of India / Priyanka and Pallavi

Series: ADVERTISING EXPRESS Vol. X, No. 9. Publisher: Sept. 2010Description: pp. 16-22.ISSN: 09725326.Subject(s): SPORT BRANDS: I.P.LOnline resources: Click here to access online
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Journal Articles Journal Articles Nehru Centre Library
Available J6083

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