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Strategic role of advertisements in brand renewal communication / Prince, Andrew Franklin and Jacob, Reuben

Series: ADVERTISING EXPRESS Vol. X, No. 12. Publisher: Dec. 2010Description: pp. 32-36.ISSN: 09725326.Subject(s): BRAND RENEWALOnline resources: Click here to access online
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Item type Current location Call number Status Date due Barcode
Journal Articles Journal Articles Nehru Centre Library
Available J6133

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