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Engagement marketing : A new dimension in marketing / Jain, Varsha

Series: ADVERTISING EXPRESS Vol. VIII, No. 12. Publisher: Dec. 2008Description: pp. 55-60.ISSN: 09725326 .Subject(s): BRAND DEVELOPMENT: CUSTOMER INVOLVEMENTOnline resources: Click here to access online
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Journal Articles Journal Articles Nehru Centre Library
Available J5961

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