Strategic advertising management / Larry Percy
By: Percy, Larry.
Publisher: New York : Oxford University Press, 2001Description: 288p.ISBN: 9780198782322.Subject(s): Advertising management | Advertising - StrategyDDC classification: 659.1| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Nehru Centre Library | General Collection | 659.1/Per (Browse shelf) | Available | 12387 |
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| 659.132/Val The craft of copywriting / | 659.157/Rot Display design: | 659.1/Mat Advertising and sales promotion / | 659.1/Per Strategic advertising management / | 659.1/Vil/Var Advertising basics!: | 659.2(54)/Gho Public relations today / | 659.2/Ary Dynamics of public relations / |
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