<![CDATA[Nehru Centre Library Search for 'se,phr:"The IUP Journal of Marketing Management "']]>

<![CDATA[Nehru Centre Library Search for 'se,phr:"The IUP Journal of Marketing Management "']]> /cgi-bin/koha/opac-search.pl?q=ccl=se%2Cphr%3A%22The%20IUP%20Journal%20of%20Marketing%20Management%20%22&format=rss2 7 0 50 The key dimensions of online service quality: ISBN /cgi-bin/koha/opac-detail.pl?biblionumber=22066 2014 . pp. 7 - 18.

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]]> /cgi-bin/koha/opac-detail.pl?biblionumber=22066 Innovative integrated marketing communication strategies used to market Ra.One: ISBN /cgi-bin/koha/opac-detail.pl?biblionumber=22067 2014 . pp. 19 - 39.

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]]> /cgi-bin/koha/opac-detail.pl?biblionumber=22067 Product characteristics vis-a-vis consumers' risk perception: ISBN /cgi-bin/koha/opac-detail.pl?biblionumber=22068 2014 . pp. 40 - 57.

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]]> /cgi-bin/koha/opac-detail.pl?biblionumber=22068 The IUP Journal of Marketing Management / ISBN /cgi-bin/koha/opac-detail.pl?biblionumber=22461 Hyderabad : IUP Publications, 2014 . varied , Quarterly

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]]> /cgi-bin/koha/opac-detail.pl?biblionumber=22461 Indian automobile industry and effective advertising : ISBN /cgi-bin/koha/opac-detail.pl?biblionumber=25614 Hyderabad : IUP Publications ; 2017 . pp. 22 - 44

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]]> /cgi-bin/koha/opac-detail.pl?biblionumber=25614 Influence of demographic factors on non-users' perception towards green cosmetic products : ISBN /cgi-bin/koha/opac-detail.pl?biblionumber=25692 Hyderabad : IUP Publications ; 2018 . pp. 7 - 15

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]]> /cgi-bin/koha/opac-detail.pl?biblionumber=25692 Customer satisfaction and loyalty relationship : ISBN /cgi-bin/koha/opac-detail.pl?biblionumber=25693 Hyderabad : IUP Publications ; 2018 . pp. 34 - 57

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