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1. Services marketing: concepts applications and cases / M. K. Rampal

by Rampal, M. K | Gupta, S. L.

Publisher: New Delhi : Galgotia Publishing Company, 2007Availability: Items available for loan: [Call number: 658.8/Ram/Gup] (1).

2. Brand management / Shewta Johri

by Johri, Shewta.

Publisher: New Delhi : Galgotia Publishing Company, 2007Availability: Items available for loan: [Call number: 658.827/Joh] (1).

3. Consumer behaviour in Indian context / K. K. Srivastava

by Srivastava, K. K.

Publisher: New Delhi : Galgotia Publishing Company, 2006Availability: Items available for loan: [Call number: 658.8342/Sri/Kha] (1).

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