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1. Indian political advertising : A new era / Anil Gupta

Material type: article Article; Format: print Publisher: Hyderabad : IUP publications ; Mar. 2004Online access: Click here to access online Availability: Items available for loan: (1).

2. Cradle the kid / Roli Sehgal

by Roli Sehgal.

Material type: article Article; Format: print Publisher: Hyderabad : IUP Publications ; Mar. 2004Online access: Click here to access online Availability: Items available for loan: (1).

3. Branding for banks / Stephen Root

Publisher: Hyderabad : IUP publications ; Feb. 2004Online access: Click here to access online Availability: Items available for loan: (1).

4. Phonetic effects of brand name : An introduction / K. R Jayasimha

Publisher: Hyderabad : IUP publications ; Feb. 2004Online access: Click here to access online Availability: Items available for loan: (1).

5. Brand biography : Hero Honda / Anil Gupta

by Anupam Ghosh.

Publisher: Hyderabad : IUP Publications ; Feb. 2004Online access: Click here to access online Availability: Items available for loan: (1).

6. The fear of missing out / Dan Herman

Publisher: Hyderabad : IUP publications ; Mar. 2004Online access: Click here to access online Availability: Items available for loan: (1).

7. Vivendi Universal : in a strategic flux / V Sarvani

Material type: article Article; Format: print Publisher: Hyderabad : IUP publications ; Feb. 2004Online access: Click here to access online Availability: Items available for loan: (1).

8. All about emotional intelligence / P.V.L Raju

Material type: article Article; Format: print Publisher: Hyderabad : IUP Publications ; Mar. 2004Online access: Click here to access online Availability: Items available for loan: (1).

9. Emotional intelligence: Indian hues / G.R.K Murty

Material type: article Article; Format: print Publisher: Hyderabad : IUP Publications ; Mar. 2004Online access: Click here to access online Availability: Items available for loan: (1).

10. The importance of corporate communication / Hansa Iyengar

by Kumar, Saradhi G.

Material type: article Article; Format: print Publisher: Hyderabad : IUP publications ; Mar. 2004Online access: Click here to access online Availability: Items available for loan: (1).

11. India: the BPO brand / Deepak V Kuriakose

Material type: article Article; Format: print Publisher: Hyderabad : IUP publications ; Jan. 2004Online access: Click here to access online Availability: Items available for loan: (1).

12. Human resource management: Best practices at FedEx Corporation / Malcolm Sullivar

Material type: article Article; Format: print Publisher: Hyderabad : IUP Publications ; Mar. 2004Online access: Click here to access online Availability: Items available for loan: (1).

13. Jim Collins on level 5 leadership / B. Sumalata

Material type: article Article; Format: print Publisher: Hyderabad : IUP Publications ; Jan. 2004Online access: Click here to access online Availability: Items available for loan: (1).

14. The work-life balance / Raja Achanta

Material type: article Article; Format: print Publisher: Hyderabad : IUP Publications ; Mar. 2004Online access: Click here to access online Availability: Items available for loan: (1).

15. The branding of India / Amitabh Kant

Material type: article Article; Format: print Publisher: Hyderabad : IUP publications ; Jan. 2004Online access: Click here to access online Availability: Items available for loan: (1).

16. Transforming strategic performance through the balanced scorecard / Chris Ashton

Material type: article Article; Format: print Publisher: Hyderabad : IUP Publications ; Feb. 2004Online access: Click here to access online Availability: Items available for loan: (1).

17. Move over advertising, enter PR / Amit Singh Sisodiya

by Ittan, Jose M.

Material type: article Article; Format: print Publisher: Hyderabad : IUP publications ; Feb. 2004Online access: Click here to access online Availability: Items available for loan: (1).

18. Retro branding / Anil Gupta

Material type: article Article; Format: print Publisher: Hyderabad : IUP publications ; Feb. 2004Online access: Click here to access online Availability: Items available for loan: (1).

19. Destination branding / A Mukund

Material type: article Article; Format: print Publisher: Hyderabad : IUP publications ; Jan. 2004Online access: Click here to access online Availability: Items available for loan: (1).

20. Measuring training's ROI : How important is it ? / Amitabh Kodwani

Material type: article Article; Format: print Publisher: Hyderabad : IUP Publications ; Feb. 2004Online access: Click here to access online Availability: Items available for loan: (1).

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