000 00454 a2200133 4500
008 141010b2008 xxu||||| |||| 00| 0 eng d
022 _a09725326
245 _aBranding in retail /
_cShivani, Shraddha and Pandey, Rakesh R.
260 _cMar. 2008
300 _app. 9-20.
440 _aADVERTISING EXPRESS
_vVol . VIII, No. 3,
650 _aORGANIZED RETAIL INDUSTRY
856 _uhttp://www.iupindia.in/308/ae.asp?mag=http://www.iupindia.in/308/ae_sub.asp
999 _c14933
_d14933