000 00454 a2200133 4500
008 141010b2008 xxu||||| |||| 00| 0 eng d
022 _a09725326
245 _aBuilding customer loyalty : The CEM way /
_cVinitha, V.U.
260 _cJuly 2008
300 _app. 39-42.
440 _aADVERTISING EXPRESS
_vVol. VIII, No. 7,
650 _aCUSTOMER EXPERIENCE MANAGEMENT
856 _uhttp://www.iupindia.in/708/ae.asp?mag=http://www.iupindia.in/708/ae_sub.asp
999 _c16357
_d16357