| 000 | 00447 a2200133 4500 | ||
|---|---|---|---|
| 008 | 141010b2008 xxu||||| |||| 00| 0 eng d | ||
| 022 | _a09725326 | ||
| 245 |
_aRole of negative advertising in business / _cArora, Harsh |
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| 260 | _cDec. 2008 | ||
| 300 | _app. 26-33. | ||
| 440 |
_aADVERTISING EXPRESS _vVol. VIII, No. 12, |
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| 650 | _aNEGATIVE ADVERTISING | ||
| 856 | _uhttp://www.iupindia.in/1208/ae.asp?mag=http://www.iupindia.in/1208/ae_sub.asp | ||
| 999 |
_c16925 _d16925 |
||