000 00447 a2200133 4500
008 141010b2008 xxu||||| |||| 00| 0 eng d
022 _a09725326
245 _aReality shows : The new marketing tool /
_cSengupta, Debashish
260 _cNov. 2008
300 _app. 12-16.
440 _aADVERTISING EXPRESS
_vVol. VIII, No. 11,
650 _aREALITY SHOWS
856 _uhttp://www.iupindia.in/1108/ae.asp?mag=http://www.iupindia.in/1108/ae_sub.asp
999 _c16957
_d16957