000 00450 a2200133 4500
008 141010b2008 xxu||||| |||| 00| 0 eng d
022 _a09725326
245 _aExpanding into rural markets : Hype or fact? /
_cMurthy, CSHN
260 _cOct. 2008
300 _app. 52-57.
440 _aADVERTISING EXPRESS
_vVol. VIII, No. 10,
650 _aRURAL MARKETS: FMCG
856 _uhttp://www.iupindia.in/1008/ae.asp?mag=http://www.iupindia.in/1008/ae_sub.asp
999 _c16992
_d16992