000 00437 a2200133 4500
008 141010b2007 xxu||||| |||| 00| 0 eng d
022 _a09725326
245 _aBranding : A quintessence of today's business /
_cSangeetha, K.
260 _cApr. 2007
300 _app. 24-31
440 _aADVERTISING EXPRESS
_vVol. VII, No. 4,
650 _aBRANDING
856 _uhttp://www.iupindia.in/407/ae.asp?mag=http://www.iupindia.in/407/ae_sub.asp
999 _c17194
_d17194