000 00436 a2200133 4500
008 141010b2007 xxu||||| |||| 00| 0 eng d
022 _a09725326
245 _aMarketing: The changing paradigm /
_cSangeetha, K.
260 _cMay 2007
300 _app. 53-60
440 _aADVERTISING EXPRESS
_vVol. VII, No. 5,
650 _aMARKETING: NEW TRENDS
856 _uhttp://www.iupindia.in/507/ae.asp?mag=http://www.iupindia.in/507/ae_sub.asp
999 _c17465
_d17465