000 00532 a2200133 4500
008 141010b2007 xxu||||| |||| 00| 0 eng d
022 _a09725326
245 _aCorporate social responsibility in promoting corporate reputation: An Indian context /
_cSrivastava, Rajesh Kumar and Rudra, Sumanta
260 _cNov. 2007
300 _app. 37-42
440 _aADVERTISING EXPRESS
_vVol. VII, No. 11,
650 _aCORPORATE SOCIAL RESPONSIBILITY
856 _uhttp://www.iupindia.in/1107/ae.asp?mag=http://www.iupindia.in/1107/ae_sub.asp
999 _c18621
_d18621