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261.
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Micro focus of e-commerce : Strategic framework / Sakkthivel, A.M. Publisher: Apr. 2008Online access: Click here to access online Availability: Items available for loan: (1).
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262.
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Those good old ads! ..What is missing in todays advertisements? / Balaji Sathya Narayanan, B Publisher: Sept. 2010Online access: Click here to access online Availability: Items available for loan: (1).
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263.
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Advertising using Facebook: An emerging trend / Jain, Varsha and Patel, Kruti Publisher: Sept. 2010Online access: Click here to access online Availability: Items available for loan: (1).
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264.
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Comparative role of advertising and public relations / Bhatia, Arun and Bhatia, Rashmi Publisher: Sept. 2010Online access: Click here to access online Availability: Items available for loan: (1).
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265.
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Web technology and advertising / Ramaprasad, V. Publisher: Aug. 2010Online access: Click here to access online Availability: Items available for loan: (1).
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266.
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Advertising to children: The ethical issues involved / Mittal, Manish Publisher: Aug. 2010Online access: Click here to access online Availability: Items available for loan: (1).
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267.
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Indian FM radio industry : Challenges and possible solutions / Roy, Kisholoy Publisher: Apr. 2008Online access: Click here to access online Availability: Items available for loan: (1).
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268.
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Understanding the arts and science of celebrity political endorsements in India / Pandey, Mrinalini Publisher: July 2010Online access: Click here to access online Availability: Items available for loan: (1).
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269.
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Future of online advertising in India / Chandhok, Anil Publisher: Mar. 2007Online access: Click here to access online Availability: Items available for loan: (1).
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270.
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Insurance advertising / Rana, Jyoti Publisher: May 2008 Online access: Click here to access online Availability: Items available for loan: (1).
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271.
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Future of Indian radio advertising: A glimpse / Narasimhan, Kiran Kumar Publisher: Mar. 2007Online access: Click here to access online Availability: Items available for loan: (1).
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272.
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External employer branding: Lions, gorillas, bumblebees and fry / Blichfeldt, Bodil Stilling Publisher: Aug. 2010Online access: Click here to access online Availability: Items available for loan: (1).
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273.
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FMCG companies in rural Indian markets / Ghosh, Lopamudra Publisher: Mar. 2007Online access: Click here to access online Availability: Items available for loan: (1).
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274.
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Branding rural tourism for sustainable economic development / Mukerjee, Hory Sankar Publisher: Feb. 2007Online access: Click here to access online Availability: Items available for loan: (1).
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275.
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Bollywoods publicity ride / Goswami, Manash P. Publisher: Sept. 2010Online access: Click here to access online Availability: Items available for loan: (1).
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276.
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Green advertising: An honest contemplation or eyewash? / Sinha, Ritu Publisher: July 2010Online access: Click here to access online Availability: Items available for loan: (1).
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277.
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Great potential benefits of vertical co-operative advertising / Berger, Paul D. and others Publisher: Feb. 2007Online access: Click here to access online Availability: Items available for loan: (1).
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278.
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Innovative ways of out-of-home advertising / Jain, Varsha Publisher: Apr. 2008Online access: Click here to access online Availability: Items available for loan: (1).
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279.
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Amrutanjan : The balm in pain? / Garikaparthi, Madhavi Publisher: June 2008Online access: Click here to access online Availability: Items available for loan: (1).
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280.
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Point of purchase : The ultimate promotional tool in organized retailing / Sengupta, A. and Agrawal, Noopur Publisher: June 2008Online access: Click here to access online Availability: Items available for loan: (1).
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