Nehru Centre Library catalog › Results of search for 'su:"CELEBRITY ENDORSEMENTS "'

Your search returned 12 results.

	1.	No cover image available Multiple celebrity endorsement : The new mantra ? / Dhote Tripti Publisher: May 2006Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	2.	No cover image available Impact of celebrity endorsements : Is all that glitters gold ? / Kavita, C Publisher: Dec. 2005Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	3.	No cover image available Marketing fragrances: The celebrity rubs off effect / Roy, Kisholoy Publisher: Mar. 2008Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	4.	No cover image available Mechanics of celebrity endorsements : A review / Nair Sabu M, Publisher: Aug 2006Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	5.	No cover image available Tiger Woods: Will the endorsements spree continue? / Dhotre, Meenal Publisher: Jan. 2010Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	6.	No cover image available Pfizer Inc.'s Lipitor: The celebrity endorsement controversy / Srinavasa Rao, Adapa and Purkayastha, Debapratim Publisher: Sept. 2008Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	7.	No cover image available Q-score : A strategic approach to celebrity endorsement / Agarwal, Noopur and Tripathi, Aditya Prakash Publisher: Nov. 2008Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	8.	No cover image available Celebrity : Characteristics, selection and consumer mindset / Ray, Bedabal Publisher: June 2007Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	9.	No cover image available Celebrity endorsements on Indian television: An overview / Dhotre, Meenal and Bhola, Sarang Publisher: Mar. 2009Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	10.	No cover image available Celebrity, curiosity and conscious branding / Dhote, Tripti Publisher: June 2009Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	11.	No cover image available Look, who's on the billboard! / Mukherjee, Arindam and Sanyal, Sanjukta Publisher: Nov. 2007Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)
	12.	No cover image available Endorsement by celebrities: A brand revolution in marketing and advertising of products / Venkatesh, R. Publisher: Sept. 2009Online access: Click here to access online Availability: Items available for loan: (1). Place hold Add to cart (remove)

Powered by Koha